Magic Universal ViewFinder - Interview with the developer of a fantastic app

Did you have any prior development or coding experience?

No, I was a professional photographer at that time and tried to build an app for photographers just for fun.

What was the most challenging aspect of developing mobile app?

Real-time color-correction of the image – Applying different color profiles to the live view 30FPS so that the smartphone doesn’t get red hot. )

Roman is a native Ukrainian and lives in the capital city of Kyiv. He used to work as a commercial photographer and filmmaker for 12 years, but tried to develop several mobile apps for professional photographers, and decided to leave photography for software development. He has been working as a full-time Mobile Developer for 2.5 years and is very passionate about programming.

Name a few of your favorite apps and reason you love them.

Instagram app – Navigation and visual presentation are great.

How long have you been working on this app?

About 4 years – It took listening to a lot of feedback from my users before you can see the app as it is today. )

What need of the user did you have in mind when developing this app?

The specific need was to simulate the view for a particular photo/video camera and the lens when you don’t have that camera in your hands (it is the so-called director’s viewfinder). Especially this is important for heavy cameras, like ARRI or Blackmagic URSA.

In what way do you think your app is better than similar apps on the market? Please describe in detail what innovation you think you bring and what you are proud of in your app.

My app was leading in innovation among similar apps. It first introduced the real-time color-correction and display of the larger field view than the built-in camera was able to provide. These innovative features were adopted by the competition shortly.

What are your future plans and expected features of the coming new versions of this app?

I will try to keep up with the new cameras releases.

Assuming new users of your app are reading this page. What do you want to ask them to do (contact you about X, Share the app, etc.)?

Make sure you try a free version of my app and get around its features and user interface. They can be found on the Google Play as ‘Magic Canon ViewFinder Free’, ‘Magic ARRI Viewfinder Free’, etc. Or you can simply search by my name ‘Roman Medvid’ to see all the options. And only after you feel fine about it, I will appreciate your purchase as a support for my work.

Magic Universal ViewFinder

About App:

OVER 42,000 people across the world using Magic ViewFinder apps to frame their NEXT SHOT

• For a cinematographer: looking for an angle and view in your next shoot?
• For a director: creating your next storyboard?
• For a photographer: scouting for a shoot location?
• For a cameraman: want to see your next shot framing without the camera in your hands?

Magic ViewFinder presents you a precise framing preview for the real camera/lens combination you will be shooting with, right where you stand with your phone/tablet. It simulates the framing of the camera or lens and helps thousands of professionals in filmmaking or photography at the preproduction.

Please read the description and manual at:

Categories: Photography

Date: November 2, 2020

Developer: Roman Medvid

About developer: Roman is a native Ukrainian and lives in the capital city of Kyiv. He used t ... Read more



App URL in iTunes
App URL in Google Play


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